Take your search skills to the next level!

Today's difficult economy requires info pros to keep on top of technological tweaks and resource changes. To distinguish themselves from the casual searcher, info pros need to deliver relevant results in a timely and professional manner. They must recognize high quality sources. WebSearch University teaches researchers how to maximize the value of Google, efficiently use other major search engines, discover targeted search engines, and cost-effectively deliver results. At WebSearch University, internet searchers improve their skills, add to their intelligence quotient, and refresh their search competencies.

Learn the new twists and turns, new search tools, new resources, new techniques, and new approaches to web research. Revisit how you use the internet for research and how you can share this knowledge with others. Rethink your approach to search. WebSearch University's 2-day intensive environment is devoted to how information professional can most effectively and efficiently apply internet resources to their individual work situation.

What’s New for 2012?

Returning to the Washington DC area for the 12th year, WebSearch University continues to provide essential information about the process of web searching and to enhance searcher creativity. World-class lecturers, search experts all, discuss the underlying elements that affect successful research. Although the web is now part of the fabric of everyday life and search is commonplace, information professionals know there's more to high performance searching than meets the eye. It's imperative for information professionals to invest in their continuing education and stay current with internet research capabilities. Even experienced information professionals need WebSearch University.

The curriculum for WebSearch University is refreshed every year, reflecting the rapid changes in search engines, search technology, and available resources. The speed of change in web search challenges even the best searchers to go back to school at WebSearch University. In 2012, you'll learn about the newest developments at Google, Bing, Yahoo!, and other search engine companies. You'll be introduced to specialized search engines, discover how to add value to search results, and gain knowledge about search strategies. Mobile, semantic, real-time, social, visual, international, and business searching are on the agenda for this year.